Verifying Google Analytics & Webmaster Tools after HTTPS SSL Upgrade
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Verifying Google Analytics & Webmaster Tools after HTTPS SSL Upgrade

Something that has become super popular among web developers, marketers and website owners is upgrading websites with an SSL certificate. The SSL (Secure Sockets Layer) verifies with Google that a certificate has been purchased for the domain and supposedly helps with SEO ranking. You can tell a site is “secure” with a little padlock icon…

Google Gives Preference to Mobile-Friendly Websites
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Google Gives Preference to Mobile-Friendly Websites

In a recent outreach campaign Google Developers informed registered users of Google Analytics and Google Webmaster Tools letting them know about changes to their search algorithm that would affect websites that are not mobile-friendly. The notice, no surprise, created a frenzy among website owners who wondered if their sites would essentially disappear from Google results….

How To Get Free Search Phrase Suggestions with Google Suggest
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How To Get Free Search Phrase Suggestions with Google Suggest

Can you believe there was actually a time when Google and other search engines showed viewers what keywords and phrases were being searched for in real time? Yes it was true, but didn’t last long. Google soon realized how valuable search words and phrases were. Letting the public capture this data was like giving SEOs…

Adding Google Plus “G+” to your website
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Adding Google Plus “G+” to your website

Late in June, Google launched Google+, a service focused on the social/sharing aspect of the web and an attempt to grab some of Facebook’s market which currently claims over 750 million users. Google+ launched by invitation only to a limited audience, but within 4 weeks the service acquired 25 million users, a far cry from Facebook’s numbers but certainly impressive considering its immaturity. So why have website administrators rushed to add the Google+ icon to their pages?

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Is DMOZ a waste of optimization time?

Recent talk about DMOZ (The Open Directory Project)┬ábeing a waste of time has been emerging on the web. It was once standard for search engine optimization and web marketing experts to submit sites to DMOZ.org to increase Google page rank. DMOZ was at one time a backup Google website directory because of its manually edited…