It’s easy enough, and cheap enough, to hire a service to get more Likes and Followers for your social media accounts. But are those Likes from real, active users? And, are those followers real people who will continue to engage with your social media campaigns?
Web and social media marketers have been anxiously awaiting Google’s integration of tweets from Twitter, after a deal was announced earlier this year. Now, Google SERPs (Search Engine Results Pages) include Twitter accounts, with recent tweets and retweets shown.
Having your WordPress website get hacked is no fun at all, especially when you find out it’s being used to attack other websites. But that’s exactly what happened recently to a client of ours. The issue came about with the xmlrpc.php file used by WordPress plug-ins such as Jetpack. The vulnerable file can be altered…
In a recent outreach campaign Google Developers informed registered users of Google Analytics and Google Webmaster Tools letting them know about changes to their search algorithm that would affect websites that are not mobile-friendly. The notice, no surprise, created a frenzy among website owners who wondered if their sites would essentially disappear from Google results….
Can you believe there was actually a time when Google and other search engines showed viewers what keywords and phrases were being searched for in real time? Yes it was true, but didn’t last long. Google soon realized how valuable search words and phrases were. Letting the public capture this data was like giving SEOs…
Land Interactive was given the challenge to update the logo identity for the video game publication Gameverse.com. The company was looking for a contemporary brand to reflect the professional, informed, and opinionated content on the site. The color scheme, made up of dark grey and electric blue, was modified slightly from the previous version for…
Social Media has been called “essential” for any business by marketing professionals. But while the benefits seem obvious (increased visitors, customer engagement, etc.), there exists more potential for damage to a brand’s reputation. Think about Howard Dean’s run to be a presidential candidate in 2004 which seemed to end with his famous scream during the…
There are several types of social media classifications, and, each category is not so cut and dry. At times one social media site may offer the same type of media creation and sharing as another, and so the lines can be blurred. However, we can start looking at the content on various social sites and…
The indie game industry is still in its infancy, led by one-person and small teams of developers who use innovative software to create a wide range of video games. That’s where IndieGameSource comes in. The site was launched to give anyone interested in indie games to preview, read about, and get started building video games….
Land Interactive has launched an updated and responsive website for ParkerBlueCollection.com. The new website adapts to all screen sizes, including traditional browsers (Chrome, Explorer, Safari, FireFox, etc.), as well as tablets and smartphones. The site was also updated to HTML 5, using the video tag that utilizes mp4 and ogg video playback formats. Visit ParkerBlueCollection…
Long-serving Downtown Phoenix, Arizona gallery Modified Arts was given a fresh identity with a new logo, signage, letterhead, business cards, and website. The selected typeface was chosen for its slightly rough finish to suggest artistic mediums such as drawing, sketching, and photocopies. The forward slash takes some inspiration from its technological uses in software, but…
Check out this new tech blog launched for the University of Advancing Technology. The website features top work from faculty and students, tech news from around the world, how-to articles, and previews of technology events. The website also serves to inform visitors about the various degree programs offered at UAT, such as Cyber Security, Game…