How does a designer come up with logo concepts? What if you can’t find the right icon to represent your company? If you are struggling with an icon to represent your company or brand you can always start with typography. Explore different font families that relate to the product or your brand. Then, if possible,…
“All things exist in interaction with other things.” – Malcolm Grear The Gestalt Principles, also known as the principles of grouping, were proposed by psychologists in the early 20th century to explain how humans naturally perceive visual objects as organized patterns. According to the principles, “objects or shapes that are close to one another appear to…
Have you noticed black text isn’t used as much anymore on websites? Sure it is still used as a background color and is one of the strongest branding colors you can use. But black for your body copy? That’s so last decade. Many sites are using variations of greys these days. The basic web palette…