The new gTLD (Generic Top-Level Domains) program may change the way you go to a website – therefore devaluing the .com extension. This means companies, individuals, or whoever will be able to create and purchase their own extensions. An example would be Apple registering the .apple extension. This would enable them to create addresses such…
If you’ve been hesitant to start a Twitter page for any reason, don’t wait any longer. Get on it! Twitter, which was founded in 2006, has quickly risen to be the second most popular Website (Website Magazine Oct. 2010), just behind Facebook and just one step ahead of LinkedIn. You can open a Twitter account…
It seems ridiculous doesn’t it, to say “The Web is Dead.” But, that is exactly what Wired Magazine posed in an article this week. The Internet though, is going no-where. So what’s the difference between the Web and the Internet?
External links to your site are one of the most important factors in getting ranked on Google. The first, of course, is content. If you don’t have good content other sites won’t link to you. If you do have good content, maximize its potential by finding out where the content would be useful. For example,…
Land Interactive was given the opportunity to develop a unique brand for JustDeals.com, an e-commerce site that offers daily deals on consumer products. The company wanted a unique brand that stands out from other daily deal-style shopping websites. They also wanted the brand to be memorable, non-generic, and function within the parameters of the shopping…
Use of meta keywords for Google traffic died out somewhere in the late nineties when Google realized meta keywords were at times only being used by webmasters to get hits, with no regard for relevant content. The tactic is no longer useful for Google results. The company has stated they no longer look at meta…
External links and site content are the most important factors in how Google ranks a website. You may have heard the term “Content is King” in your SEO explorations. Well time and time again it has been proven good content is rewarded with more link-backs. The perfect situation for webmaster or blogger is to have…
Recent talk about DMOZ (The Open Directory Project) being a waste of time has been emerging on the web. It was once standard for search engine optimization and web marketing experts to submit sites to DMOZ.org to increase Google page rank. DMOZ was at one time a backup Google website directory because of its manually edited…
Land Interactive was asked to develop a logo for Orange Coast OBGYN, a healthcare provider located in Fountain Valley, CA. The medical group wanted a contemporary and friendly logo that would appeal to women of all ages seeking obstetric care. The logo also needed to be unique among many other healthcare providers located in the…
There are so many bloggers out there, last I heard there are as many blog sites as websites. But many of you want to start a blog with your own name, without having to use the wordpress, typepad, blogspot following it. So, for instance you may want to have royscollectibles.com rather than royscollectibles.typepad.com. It’s a…
In anticipation of the first season of the United Football League (UFL), Land Interactive has launched UFLblitz, an online media site dedicated to covering the UFL. UFLblitz is built on WordPress, and features a theme design by Press75. Check out the site!
We just launched a new website for Dr. Nathan Lavid — a psychiatrist and forensic specialist based in Long Beach, CA. Using the previous site’s existing copy, we were able to optimize each page by analyzing keywords and phrases specific to each page. The results were improvements in organic traffic results from Google, Yahoo, and…