Use of meta keywords for Google traffic died out somewhere in the late nineties when Google realized meta keywords were at times only being used by webmasters to get hits, with no regard for relevant content. The tactic is no longer useful for Google results. The company has stated they no longer look at meta…
External links and site content are the most important factors in how Google ranks a website. You may have heard the term “Content is King” in your SEO explorations. Well time and time again it has been proven good content is rewarded with more link-backs. The perfect situation for webmaster or blogger is to have…
Recent talk about DMOZ (The Open Directory Project) being a waste of time has been emerging on the web. It was once standard for search engine optimization and web marketing experts to submit sites to DMOZ.org to increase Google page rank. DMOZ was at one time a backup Google website directory because of its manually edited…
Land Interactive was asked to develop a logo for Orange Coast OBGYN, a healthcare provider located in Fountain Valley, CA. The medical group wanted a contemporary and friendly logo that would appeal to women of all ages seeking obstetric care. The logo also needed to be unique among many other healthcare providers located in the…
There are so many bloggers out there, last I heard there are as many blog sites as websites. But many of you want to start a blog with your own name, without having to use the wordpress, typepad, blogspot following it. So, for instance you may want to have royscollectibles.com rather than royscollectibles.typepad.com. It’s a…
In anticipation of the first season of the United Football League (UFL), Land Interactive has launched UFLblitz, an online media site dedicated to covering the UFL. UFLblitz is built on WordPress, and features a theme design by Press75. Check out the site!
We just launched a new website for Dr. Nathan Lavid — a psychiatrist and forensic specialist based in Long Beach, CA. Using the previous site’s existing copy, we were able to optimize each page by analyzing keywords and phrases specific to each page. The results were improvements in organic traffic results from Google, Yahoo, and…
Land Interactive is excited to launch HydraulicModel.com. This user-contributed site was built for modeling professionals to have a central location for related news, blogs videos and resources. The site is built on a Drupal platform, with numerous modules creating a robust user experience. Check it out!
Have you noticed black text isn’t used as much anymore on websites? Sure it is still used as a background color and is one of the strongest branding colors you can use. But black for your body copy? That’s so last decade. Many sites are using variations of greys these days. The basic web palette…
One thing you don’t want to overlook if you are looking to build traffic to your site is the relevance of image searches. When I recently looked up the traffic results of one client’s site, it was enlightening to find 2 of the top 5 queries with resulting hits were from Google image search. In…
E-Commerce sites don’t have to cost as much as they used to. Seasoned web developers will tell you a shopping cart in the ol’ days would cost in the tens of thousands. One of the first e-commerce sites I worked on progressed into the hundreds of thousands of dollars, as the retailer kept finding a…
LAND INTERACTIVE built the Flash-based DesignTecInc website last Fall, and we’re happy to see the site has launched successfully. The Flash site uses dynamically loaded images which allow for quick download of the Flash site. Users can scroll or click through the company’s interior design portfolio, driven by a supporting XML file. Check out the…