Use Infographics For Web SEO & Social Media

What is an infographic? An infographic is a form of information design that can relay data or concepts in a simple and visual way. In short, it’s information presented in graphic form.

Infographics not only present information and data in a visual way, they can also help with web SEO strategies by utilizing commonly searched terms. For example, an infographic that offers steps on how to sanitize water could potentially drive traffic to a website through image metadata.

In social media, an exercise graphic that shows back-strengthening routines could be shared on social media with music and voice added to enhance the viewer’s experience.

In this example below, the growth of 4k Ultra HD Blu-ray Discs is shown with a bar graph that extends vertically by year. The graphic was used on both a blog post and social media platforms to gain and maintain followers.