“In short, SEO involves manipulating a particular website with a view to increasing its ranking in search engines’ results and so increasing its online traffic.” This ZDNet article gives an overview of SEO terminology and techniques. Check out the article.
Use of meta keywords for Google traffic died out somewhere in the late nineties when Google realized meta keywords were at times only being used by webmasters to get hits, with no regard for relevant content. The tactic is no longer useful for Google results. The company has stated they no longer look at meta…
Something that has become super popular among web developers, marketers and website owners is upgrading websites with an SSL certificate. The SSL (Secure Sockets Layer) verifies with Google that a certificate has been purchased for the domain and supposedly helps with SEO ranking. You can tell a site is “secure” with a little padlock icon…
External links and site content are the most important factors in how Google ranks a website. You may have heard the term “Content is King” in your SEO explorations. Well time and time again it has been proven good content is rewarded with more link-backs. The perfect situation for webmaster or blogger is to have…
Late in June, Google launched Google+, a service focused on the social/sharing aspect of the web and an attempt to grab some of Facebook’s market which currently claims over 750 million users. Google+ launched by invitation only to a limited audience, but within 4 weeks the service acquired 25 million users, a far cry from Facebook’s numbers but certainly impressive considering its immaturity. So why have website administrators rushed to add the Google+ icon to their pages?
LAND INTERACTIVE had the unique opportunity to launch a Flash-based web presence for luxury clothing line Parker Blue Collection. The collection of fine cashmere and cotton clothing is marketed toward high-end retailers. Visit ParkerBlueCollection.com to view the site.
Can you believe there was actually a time when Google and other search engines showed viewers what keywords and phrases were being searched for in real time? Yes it was true, but didn’t last long. Google soon realized how valuable search words and phrases were. Letting the public capture this data was like giving SEOs…