Choosing a username.

When choosing a username try to pick a name without an underscore (ex. land_interactive) or number (ex. landinteractive2010) that is easy to remember. Studies done by Web research firm HubSpot have shown that usernames without underscores or numbers lead to more followers. Hence, you would want a username like “landinteractive” or “landinte” to simplify.

Tweeting

Tweets are short, concise, and usually timely messages that can communicate something, or direct a viewer/user to a webpage. Tweets must be shorter than 140 characters, so be creative. If linking to a webpage, use a URL shortener like tinyurl.com to fit into your tweet.

Twitter experts have said not to go overboard with tweeting. Rather, spread them out over time and get others to retweet your tweets if you can. Having a frequently updated Twitter page will surely increase awareness of your brand.

The Internet has been around for decades. However, the Web emerged as HTML and web browsers starting taking the place of PC applications. Even today, HTML5 has been touted as the next web, when all applications would exist in the cloud.

But as Wired predicts, the Web is being taken place by apps which get you what you want immediately rather than having to search through the web. Apps are more specific, save time, and simplify your connected experience.

As Wired puts it, “the center of interactive media — increasingly, the center of gravity of all media — is moving to a post-HTML environment.”

You can also research other sites such as ask.com or free article directories where your expertise could be utilized. Write an article, and have your website in your profile. “How to” videos are also very popular and could be uploaded to YouTube to get some link juice back to your site.

An older method of gaining links back to your site is to request link exchanges with similar sites. If you have a Website, you may have already been bombarded by spammers looking to do link exchanges. Research other sites in your industry and cherry pick those sites you intend to contact.

So should you use meta keywords? While Google has said they ignore the meta data, other search engines may still use the data to determine the page content. Yahoo and Bind, as far as we know, have not yet come out and said they ignore the data. And, if you have a site that is flash-based or heavy on images, you may want to include meta keywords and description so the search bots can determine page content.

However, our advice is to not spend too much time on meta tag keywords, especially given the overwhelming search market share owned by Google.

1. Get directories to link back to your site.
2. Create comments on other sites with your web address
3. Write relevant articles on free article websites like EzineArticles.com.
4. Create social destination sites like Twitter and Facebook that link back to your site
5. Request link exchanges with relevant sites (Do not spam)
6. Submit links to social bookmarketng sites like Stumbleupon.com
7. Use content sites like YouTube and Flickr to link back to your site.

Many have suggested that DMOZ editors are on the take and will not list sites that may compete with existing sites. We have also attempted to become volunteer DMOZ editors several times but have just been ignored.

In addition, Google has said that they are relying less and less on DMOZ for site ranking. In fact, Google’s Matt Cutts is quoted in saying, “we don’t use Dmoz in a lot of the ways that we used to.” He added, “in general, if you can’t get into Dmoz, I wouldn’t necessarily worry about it.” Our advice? Start a Twitter or Facebook account instead. Your time will be better spent.

There are a couple ways to have your own domain name blog. Both options require you to purchase a domain name through a registrar such as GoDaddy or Register.com. The first option (the preferred method), is to have your site hosted by a server company. With this method you would have the blog software installed on a server, instead of the the blog service hosting your site.

The second option, and less expensive, is to point your domain to the blog service. So, if someone typed in royscollectibles.com the web browser would redirect to the royscollectibles.typepad.com site. This option is just about free (except for the cost of the domain) however you still don’t get the simple domain address you purchased.